https://gempia.com/tags/launch-strategy/ Recent content in Launch Strategy on Gempia Hugo en-us Mon, 15 Jun 2026 00:00:00 +0000 https://gempia.com/posts/what-it-takes-to-launch-a-console-game-in-2026/ Mon, 15 Jun 2026 00:00:00 +0000 https://gempia.com/posts/what-it-takes-to-launch-a-console-game-in-2026/ Launching a console game in 2026 is no small feat, especially with the gaming industry projected to generate nearly $46 billion in revenue. The journey from concept to launch involves navigating complex approval processes set by major platforms like PlayStation, Xbox, and Nintendo. Each platform has its own set of stringent requirements, making it essential for developers to understand these nuances to avoid costly delays. One of the most critical decisions developers face is whether to build their console expertise in-house or collaborate with experienced partners.